Cairo: Silta – News Desk
On December 15, Egypt’s New Administrative Capital will host the Neo Gen Conference on Real Estate Technology, Sustainable Smart Cities, and Digital Twin, with the participation of leading pioneers of the digital future from Egypt, the Arab region, and the world. The event is organized by the Canadian Chamber of Commerce in Egypt.
This year’s conference will feature strong participation from MBG Real Estate Development as the main sponsor, reaffirming its pioneering role in supporting real estate technology and innovation in the construction sector. Dr. Amr El-Adl, Vice Chairman of the Board and Managing Director, is scheduled to be one of the keynote speakers in the opening session.

Neo Gen will also bring together prominent executives and industry experts, including Eng. Abdullah Salam, CEO of Madinet Masr (the “Golden Sponsor”), and Dr. Sameh El-Sayed, Chairman of Heliopolis Housing and Development Company (the “Platinum Sponsor”). From the Board of Directors of ARX Real Estate Development (the “Golden Sponsor”), both Dr. Ahmed Omar Mesh’al and Eng. Yasser Omar will participate.
From Makkook Artificial Intelligence, Eng. Mahmoud Higab, CEO, will join, along with Eng. Mohamed Abu Zeid, Chairman of Dinja, a company specializing in creative marketing and CGI & AI advertising.
The conference comes at a time when Egypt is witnessing a boom in smart city projects and a shift toward more efficient real estate systems, making this event a strategic platform for industry leaders, investors, developers, and decision-makers to meet under one roof and discuss the latest next-generation technologies in artificial intelligence, digital twin, and sustainability.
Neo Gen is expected to make a qualitative contribution to launching a new phase of innovation, aiming to place Egypt at the heart of the global transformation toward a real estate future driven by technology, data, and sustainable cities.
The conference will also see distinguished participation from experts and decision-makers in the real estate technology sector, engaging in panel discussions on building Digital Egypt with next-generation technologies. Notable participants include Mohamed El-Sokrawy, Hany Lashine, Abdel Nasser Taha, MP Dr. Walaa El-Saban, Hossam Ezz, CEO of Fawry, Eng. Mayer Gerges, member of the Afro-Asian Investors Union, and Eng. Alaa El-Sayed of Voom Innovation.
International participation includes Dr. Nour El-Sorougy from the UAE, Eng. Hany Abdel Wahab from Saudi Arabia, Ayman Abu El-Faraj and Adnan Eid from Kuwait, along with guests from Saudi Arabia, the UAE, Finland, and Canada, with the attendance of the Canadian Ambassador to Egypt.
Panel discussions will be moderated by Dr. Abdel Rahman Khalil, Dr. Fayez Ezz El-Din, and Hesham El-Foly.
