Denmark: Siltanews – News Desk
Vietnam targets travelers from the UK, France, Germany, Russia, Denmark, Norway, and Sweden in its 2025 plan to expand luxury and cruise tourism for economic growth.
Vietnam is setting ambitious tourism goals for 2025, aiming to welcome between 22 and 23 million international visitors—an increase of 4 to 5 million from 2024. This 20% growth in foreign arrivals is expected to play a critical role in achieving an overall GDP growth rate of over 8% this year.
To accomplish this, Vietnam’s tourism industry must adopt modern strategies that align with global market trends, enhance its competitiveness, and invest in infrastructure, human resources, and targeted promotion campaigns.
European tourists are recognized as a valuable market due to their longer stays and higher spending capacity. In 2024, Vietnam welcomed 2.2 million visitors from Europe—still below the pre-pandemic level of 2.5-3 million. Among them, travelers from the UK, France, Germany, Russia, and Nordic countries, Denmark, Norway and Sweden formed the largest segment.
Unlike travelers from nearby Asian nations, European visitors typically stay in Vietnam for 10 to 14 days and contribute significantly to tourism revenue. However, Vietnam is facing strong competition from regional rivals such as Thailand and Indonesia, which have more attractive tourism policies for European tourists.